CASE STUDY

Activity

Brazen was appointed to handle the PR for Intersolar ME 2016, which was held under the patronage of H.E. Suhail Al Mazroui, UAE Minister of Energy, Intersolar is a platform to share insights into current trends in the solar industry of the Middle East.

The world-class conference agenda was packed with industry speakers and is well-known as a highly renowned exchange for ground-breaking ideas.

We managed media for the opening which was attended by H.E. Saeed Mohammed Ahmed Al Tayer (DEWA Managing Director and Chief Executive Offer) and H.E. Dr. Matar Al Neyadi, Undersecretary of the UAE Ministry of Energy.

Trailblazing Results

Total pieces of coverage – 150+ including Al Khaleej, Zawya, The National, and Gulf News

Total Reach – 26m

Shortlisted for MEPRA 2017 award ‘Best Use of Social and Environmental PR’