CASE STUDY

Activity

Brazen handles all communications for The Walt Disney Company Middle East in the GCC and Levant region, covering all key areas from studios, retail, channels, stunts, influencer engagement and issues management.

Media relations highlights include the three-day Aladdin press junket held in Amman, Jordan with Will Smith and Guy Ritchie, in partnership with Royal Jordanian Film Commission, as well as numerous EMEA Junkets to support studio releases in London and California.

Trailblazing Results

Since 2017 Brazen has secured regular bespoke coverage in Tier A titles and broadcast for all major studio releases

Within the five day countdown for the Avengers: Infinity War x Burj Khalifa projection stunt Brazen achieved 30+ pieces of coverage within core titles such as Gulf News, What’s On, Al Bayan and Emarat Al Youm with a combined reach for print and digital accumulated to 30+ million viewership